Back to Listings Listing #45539: Toys & Games

Asking Price : $287,070

Annual Gross Revenue : $427,372

Annual Net Profit : $149,776

Profit Multiple : x1.92

Inventory Value: -

R-Index : 182

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From the Broker

This listing is for an Amazon FBA business created in January 2018 in the toys & games niche. The business includes 3 SKUs - an established novelty toy and two seasonal variations added in December 2018. The toys make perfect gifts for kids or even adults. The business requires minimal work from the Seller and the brand's trademark should be finalized in early 2019.

The Seller uses Facebook ad campaigns to help drive additional traffic to the Amazon listings. The Facebook profile associated with the ads has almost 1000 likes and could benefit from regular posting. A website hasn't been created for the business, so this is another growth opportunity for the Buyer to consider.

When it comes to work required for the business, the Seller spends about 2-4 hours per week on maintenance tasks such as email, reordering stock, and checking on auto-responders/advertising. The Facebook ad campaigns are outsourced to a company, saving the Seller time.

* We've decided to use a 10-month average of net profit for the valuation because we felt that a 12-month average did not accurately represent the current state of the business.

Site Highlights

Average Monthly Revenue: $35,614

Average Monthly Expenses: $23,133

Average Monthly Net Profit: $12,481

* We are using the last 10 months to determine the averages.

Assets Included in Sale

Included in the sale of this business are:

  • 3 SKUs
  • Facebook page
  • Trademark (has been filed and should be finalized in early 2019)

Inventory is not normally included in the list price, further details can be provided to active depositors.

Work/Skills Required

The Seller spends 2-4 hours per week responding to emails, checking on email auto-responder/advertising platform, and reordering products from the supplier.

Reason for Sale

The Seller is looking to reinvest the money into other business ventures they have.

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Listed By


Sale Pending: No

First Seen: Mon, Jan 7th 2019

Last Updated: Tue, Jan 15th 2019


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