These two sister-sites operate in the self-help, personal improvement, and meditation spaces and enjoy a robust social media following and loyal customer base.
The custom-built sites offer over 200 self-guided hypnosis and meditation audio guides. All content has been uniquely created by known neurophysiologists and psychologists. The businesses are passive from an ownership perspective, as MP3s sales are delivered automatically at checkout, and all CD orders (~20% of overall purchases) are outsourced to a trusted fulfillment provider.
The co-owners, a husband and wife team, purchased the businesses in June of 2017 but recently decided to sell in order to pursue a new project that requires a full-time commitment. Their current operations do not exceed 10 hours per week and consist mainly of light marketing duties (email campaigns and promotions) and contractor management.
The sites' web developer and customer service representative are willing to stay on to with the new owner. Should the new owner prefer to handle web development and answering support tickets, over half of the total expenses (labor) could be saved in trade for an additional 10-15 hours per week.
In addition to the underutilized ~250k Facebook followers, there are a healthy amount of untapped growth opportunities available for both businesses. A new owner with social media campaigns, paid advertising, affiliate marketing, and SEO experience could easily increase traffic and revenue performance.
Sale Pending: No
First Seen: Wed, Jul 25th 2018
Last Updated: Thu, Aug 9th 2018