For sale is a growing B2B SaaS business in the digital sales and marketing niche.
The business is a portfolio of Shopify Apps launched between 2013 and 2017 and acquired by the owner in 2017. Offering a wide range of marketing and sales-related tools, the portfolio of Apps delivers a unique value proposition aimed at the large and profitable market for Shopify merchants.
The owner has focused on operational synergies and organic brand exposure to spur growth. This strategy has left many growth opportunities for a new owner to explore, including upselling the 12,000 users on free plans, experimenting with product bundles, or implementing paid marketing strategies. With an ever-expanding target market of active Shopify merchants, a new owner will have a lucrative target market to pursue.
The owner has built the business with scale in mind, automating much of the operations and minimizing overhead. In turn, this has helped drive strong net margins of c.75% over the past 12 months and reduce owner involvement, leaving plenty of time and strong cash flows for a new owner to invest in growth.
This is a unique portfolio of B2B SaaS Apps with a mission-critical offering, thousands of users, and glowing customer reviews, primed to be taken to the next level under a new owner.
* Revenue and profit figures are annualized on a last six-month basis.
Sale Pending: Yes
First Seen: Tue, May 29th 2018
Last Updated: Tue, Aug 7th 2018