Back to Listings 10 Year Seasoned Inc5000 eCommerce Retailer - Multiple Categories - Primarily Amazon FBA

Asking Price : $3,850,000

Annual Gross Revenue : $9,245,000

Annual Net Profit : $1,100,000

Profit Multiple : x3.50

Inventory Value: -

R-Index : 111

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From the Broker

Website Closers has been engaged to list this 10 year seasoned eCommerce veteran that has grown so fast, it has been awarded a coveted Inc5000 award – this badge of honor is awarded each year to a select group of the fastest growing companies in the country, and last year, this company was No. 1,761 on this list – a very difficult feat.

This eCommerce Retailer sells in multiple categories on multiple sales channels, although makes up the majority of its sales. This company offers consumers everything from Vitamins & Supplements to Home Goods, Electronics, and much more.  This business is a one-stop shop and has everything a consumer is looking for.

The company boasts multiple Amazon’s Choice Badges for a large number of keywords associated with its product offerings. In addition to offering a number of products from a large number of suppliers using proprietary, custom built software to identify winners, the company has also created 2 of its own private label brands, which are growing and becoming a larger share of the sales mix. These brands operate in the Vitamins & Supplements as well as the Bedding Accessories categories.

Featuring a stellar 99% Seller Rating on Amazon with over 60,000 lifetime ratings and multiple Best Seller Badges on a $17 average ticket value, this retailer’s value proposition speaks for itself with a turn-key, fully relocatable, low overhead model thanks to remotely sourced products & packaging, Amazon FBA fulfillment, and a small daily workload of ownership’s oversight to ensure year over year growth. Thanks to this highly agile and lean fulfillment model, almost any buyer of any skill level will be able to rapidly realize ROI on an acquisition of this business, whether the buyer’s portfolio is strategically synergistic, or this is a standalone revenue center that is used as a platform.

One of the secrets to this company’s success is that it smartly takes advantage of every tool Amazon has to offer, from Enhanced Content Pages to Sponsored Ads.  All vitamin and supplement SKU’s are offered via Amazon Prime and all are enrolled in Amazon’s Subscribe & Save program - subscription numbers are at 1,500 and growing month over month. This business is a stand out opportunity in a heavily gated category generally featuring high barriers to entry - owning this business means entirely sidestepping these barriers, a value proposition that is difficult to quantify.

Armed and ready with a tight lineup of fast moving SKUs already, this savvy retailer has 5 additional products ready for launch in 2018 and has more than 70 vendor contacts with established credit lines for quality product sourcing allowing this eCommerce Company the ease to expand its product line by adding additional SKUS and adding localization and personalization options.  Yet to expand international or to other website platforms like and among other ROI opportunities, this retailer has positioned itself extremely well in several desirable sectors on the Internet.

From a marketing perspective, scale potential for this retailer is limitless, whether the owner decides to increase social media advertising and retargeting, create a successful email marketing campaign, customize a customer retention and referral production plan, or create a catalog in the home goods, electronics, and bedding segments.

Thanks to such a comprehensive value proposition and a thoroughly turn-key platform with an A-List brand polish to all aspects of it, scale opportunity is prevalent, exceptionally affordable and with such little time invested in running the business, new ownership is free to move about the cabin in every sense of the word – there’s nowhere this powerhouse can’t be taken in terms of scale, and transition for nearly any buyer will be highly fluid thanks to existing ownership.

This eCommerce Retailer Represented by:

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Sale Pending: No

First Seen: Sat, May 5th 2018

Last Updated: Fri, Sep 7th 2018

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