Back to Listings Listing #44483: Home & Garden

Asking Price : $30,030

Annual Gross Revenue : $12,651

Annual Net Profit : $12,426

Profit Multiple : x2.42

Inventory Value: -

R-Index : 149

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From the Broker

This listing is for an Amazon Associates, Adsense, advertising, and affiliate business created in April 2014 in the home & garden niche. Site content covers a variety of topics related to things like home improvement, gardening, and survival. Affiliate offers (Amazon Associates and Clickbank) are promoted within content and through email marketing with advertisements from Adsense, Content.Ad, Amazon CPM, and Media.net displayed on-site.

The included email list features 8.5K+ subscribers (2K in MailerLite and 6K in a spreadsheet). The list receives automated email sequences for affiliate products, but no further optimization has been done.

The business has a social media presence on Facebook, Pinterest, and Twitter with combined audience of almost 43K followers. Pinterest especially is a good source of traffic for the business. One of the growth opportunities for the business is to optimize pins on Pinterest to increase traffic. Engaging the Facebook community is another area the new owner could focus on.

* There are redirects in place managed by a plugin for direct affiliate links in email marketing.

* The site was hacked in October 2017. The seller had it cleaned by a company with a 1-year guarantee to clean if attacked again. The site has recovered and shows no signs of being compromised.

* You must currently have an approved Adsense account before purchasing this business to assure a successful migration of the business. For more information on setting up an Adsense account, click here.

Site Highlights

Average Monthly Revenue: $1,054

Average Monthly Expenses: $19

Average Monthly Net Profit: $1,036

* We are using the last 12 months to determine the averages.

Assets Included in Sale

Included in the sale of the business:

  • 1 Domain
  • Site Content/Files
  • 1 Facebook Page
  • 1 Pinterest Account
  • 1 Twitter Account
  • Mailer Lite Account
  • Tailwind account paid for until October 2018

* You must currently have an approved Adsense account before purchasing this business to assure a successful migration of the business. For more information on setting up an Adsense account, click here.

Work/Skills Required

When the seller first bought the site, they wrote a bunch of posts and set up the email marketing with affiliate offers.  Now the seller runs the site on autopilot with the exception of about an hour a week spent updating plugins and writing new affiliate emails.

Reason for Sale

The seller is looking to sell the business so that they can adopt a child.

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Listed By


Sale Pending: No

First Seen: Mon, Apr 9th 2018

Last Updated: Tue, Apr 17th 2018


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