Owned by a Developer, not a Marketer, this 14-year old SaaS business helps keep people organized and on track. It was named one of the top 10 of its kind in 2018 by a well-known tech magazine. The product is mature and the owner feels it is the most powerful productivity tool available, and that is does not need additional development.
Paid traffic is only about 1%, and the cost per conversion on it is just 42 cents. Currently using the freemium model, the conversion rate is strong at 29%, but the budget and AdWords expertise are low. The Monthly Recurring Revenue is just under $47,000 and there are over 10,000 paying subscribers. Most subscribers are annual and without an automatic renewal process, which could be a strong growth opportunity. SDE trends are up 56% due to the maturity of the product and reduction of developer costs in the trailing 12 months. The top line revenues are down.
Sale Pending: Yes
First Seen: Tue, Apr 3rd 2018
Last Updated: Fri, May 25th 2018