Back to Listings Online Advertising Company for Advertisers & Publishers

Asking Price : $6,995,000

Annual Gross Revenue : $3,732,370

Annual Net Profit : $2,055,260

Profit Multiple : x3.40

Inventory Value: -

R-Index : 113

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From the Broker

This target is a 14 year veteran of the Digital Advertising Space. The Internet Advertising Industry has created a number of proven business models that uniquely syndicate the worlds of traditional advertising and high technology. Paramount among these is the arrival of web ad networks – which are companies that operate as “brokers” to unite advertisers and publishers in the web world (the buyers and sellers of web advertisements). These networks acquire and aggregate advertising inventory from websites (typically each page view, or impression, offers at least one ad placement opportunity) and sell them to online advertisers. Web advertising networks such as the target of this acquisition simplifies the act of buying and selling for both the advertiser and the web publisher and is a high value, high margins business.

On the advertiser side, this Internet Company has a diverse set of users to maximize reach, response and results of every campaign. Advertisers include major brands and websites and the business has worked with companies like, Dell, MSN, IBM, HP and ACER over the past years.

On the publisher side, the company has hundreds of websites divided into 12 categories, including, B2B, Career & Employment, Health, Entertainment, Family, International, Learning, Shopping, Sports, Travel and Women.

This eCommerce company has year over year continued to grow its network of traffic by strategically selecting top publishers that are currently bringing in Millions of Impressions Daily. This number continues to grow monthly and is showing no signs of slowing.

Due to the agency’s well-known proclivity for high quality traffic, the network is served via big brand advertisers, many of which have continued with the company for many years. The agency’s network of advertisers and publishers continues to grow, bringing in a consistent rate of revenue growth. This tremendously profitable business is generating $3.7 million in revenue with a net margin of 55% - the business has strong economic fundamentals and a great deal of cash flow to scale at will.

The business is owned and operated by two brothers, who operate out of a small office with low overhead. It can be seamlessly transferred to a new owner. Business operations can easily be trained without any difficult learning curve. It is a very straightforward business.

This Internet Company Represented by:
Technology & Internet Business Brokers

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Sale Pending: No

First Seen: Sat, Mar 10th 2018

Last Updated: Fri, Jul 27th 2018

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