Back to Listings Listing #44352: Package: Healthy & Beauty, Health & Beauty

Asking Price : $231,533

Annual Gross Revenue : $103,824

Annual Net Profit : $99,228

Profit Multiple : x2.33

Inventory Value: -

R-Index : 154

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From the Broker

This listing is for a 2-site Amazon Associates business package created in August 2013 in the health & beauty niche. One of the sites provides 97% of the business' revenue. This site is a general niche site, but the health & beauty section drives most of the Amazon Associates income through product reviews. The second site is also monetized via Amazon Associates. Other additional sources of revenue exist, but are insignificant and not included in the valuation.

The second included site is in the same broad niche, but is otherwise unrelated to the first site. It is worth noting that the second site previously switched domains to prevent domain name over-optimization. The old domain is 301 redirected to the current. Along with this previously used domain, 2 additional domains that are 301 redirected to the second site will all be included as assets.

Both of the sites were built from scratch, but it is worth noting that the main site's domain already had significant backlinks and authority when it was acquired at auction.

* Seasonality from October-December

** A privately-owned PBN is active on this site. The PBN includes about 15-20 sites that were mostly added in late 2015 to 2016. The sites are privately hosted and owned. Ownership and control will be fully transferred to the new owner.
Site Highlights
Average Monthly Revenue: $8,652
Average Monthly Expenses: $383
Average Monthly Net Profit: $8,269
* We are using the last 12 months to determine the averages.
Assets Included in Sale
Included in the sale of this business are:

Two domains
3 redirected domains to one of the sites
All site content/files

Work/Skills Required
The Seller spends time on the following tasks:

Checking article drafts and then publishing them
Checking that the sites and PBN sites are all up and running
Checking that Amazon Associates links are all linking to live products
Using AHREFs to check for any suspicious links (e.g. mass linking/ negative SEO)

The Seller has used one of their VAs to handle some of these tasks, but the VA will not be continuing on with the new owner.
Reason for Sale
The Seller is looking to sell this business to focus working on another business full time. They think it would be a win-win situation if someone with the interest and know-how to further develop the sites purchases them.

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Sale Pending: No

First Seen: Mon, Mar 5th 2018

Last Updated: Thu, Jun 21st 2018


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