Back to Listings Listing #44261: Home & Garden

Asking Price : $184,925

Annual Gross Revenue : $361,719

Annual Net Profit : $82,189

Profit Multiple : x2.25

Inventory Value: -

R-Index : 158

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From the Broker

This listing is for an Amazon FBA business created in September 2014 in the home & garden niche. The Amazon Seller Central account is included and features 28 product SKUs for accessories for products found at both commercial and residential properties. Twenty-one of the SKUs are variations within the main ASIN, which has excellent reviews. The business is registered with Amazon’s Brand Registry program and has a product design patent and trademark which are included in the sale.

While 95% of the sales coming from Amazon, the Seller did a test with and quickly sold out of the small amount of test inventory. The Seller hasn’t had time to implement this channel fully into the business, so this is a growth opportunity for the new owner to consider.

The business has an associated site featuring a Shopify storefront where some sales take place. The included eBay account is currently inactive but features a large amount of feedback with a 100% rating.

When it comes to social media, the business has two Facebook pages. One of the pages has about 42K likes, while the other has 1.4K likes. The larger page is related to the niche space, while the smaller is for the brand itself. A Facebook custom audience has been created with a look-a-like audience of >2,000,000 people in the USA.

One employee currently handles customer service responsibilities and is willing to continue to work with the new owner if desired.

Site Highlights

Average Monthly Revenue: $30,143

Average Monthly Expenses: $23,294

Average Monthly Net Profit: $6,849

* We are using the last 12 months to determine the averages.

Assets Included in Sale

Included in the sale of this business are:

  • The Amazon Seller Central account with 28 product SKUs
  • SOPs (supplier ordering, shipping, PPC optimization)
  • Customer service response templates
  • eBay & Walmart accounts
  • 2 Facebook accounts
  • Primary domain & all site content/files
  • Shopify account
  • Design patent
  • Brand trademark

Inventory is not normally included in the list price, further details can be provided to active depositors.

Work/Skills Required

Daily: Nothing
Weekly: Check Amazon Pay Per Click
Monthly: Check inventory / reorder with suppliers as needed

Reason for Sale

The Seller is looking to sell this business because they have no time left to continue running the business after getting married and still working a full-time job.

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Listed By

Sale Pending: No

First Seen: Mon, Feb 26th 2018

Last Updated: Tue, Oct 16th 2018

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