Back to Listings Listing #44093: Outdoor Gear

Asking Price : $265,520

Annual Gross Revenue : $106,476

Annual Net Profit : $106,212

Profit Multiple : x2.50

Inventory Value: -

R-Index : 145

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From the Broker

This listing is for an Amazon Associates, Adsense, and affiliate business created in November 2015 in the outdoor gear niche. The site is dedicated to reviewing about a specific type of outdoor gear. Although almost all of the income for this business is earned via the Amazon Associates program, the site is also monetized via Adsense and a affiliate with a specific brand.

The most recent site content was added during early 2017, so this business currently requires a minimal amount of work to maintain as is. For buyers interested in growing the business, there are plenty of great opportunities to do so. Some of the key opportunities include publishing individual product reviews and optimizing the sites conversion rates — two areas the seller hasn’t focused on.
 
It’s worth noting that this business is seasonal due to the nature of the products. Here’s a look at typical seasons for this business:
  • Low season: 2 months in a year (Jan, Feb)
  • Mid season: 3 months in a year (Mar, Apr, Oct)
  • High season: 7 months in a year (May to Sept; Nov & Dec)

*Please note that there is a small PBN with active links from 3 privately owned sites. One of the sites is related to this niche and exclusively links to this site outside of authority sites like Wikipedia. It will be included in the sale. The other two sites send links to 3 domains owned by the seller. These two sites will not be included in sale but links will stay live. The website’s rankings are NOT dependent on these 3 single blog links. The website ranks due to other, natural links, including links from product manufacturers (even some homepage links).*

** You must currently have an approved Adsense account before purchasing this business to assure a successful migration of the business. For more information on setting up an Adsense account, please click here.**

Site Highlights

Average Monthly Revenue: $8,873

Average Monthly Expenses: $22

Average Monthly Net Profit: $8,851

* We are using the last 8 months to determine the averages.

Assets Inlcuded in Sale

Included in the sale of this business are the domain, site content/files/plugins/theme, graphics files, content specification, a niche-related blog site (links to main site), login details for 6 Web2.0 satellites (built Q1 2016), how-to documentation, keyword research ideas for new money posts, and social media accounts (Facebook, Twitter, Google+, & Pinterest).

** You must currently have an approved Adsense account before purchasing this business to assure a successful migration of the business. For more information on setting up an Adsense account, please click here.

Work/Skills Required

Daily, the seller checks Amazon stats. On a weekly basis, they check traffic stats and perform a quick technical check on the site for things like website load times, WordPress plugin updates, comment moderation, and broken link replacement. Monthly, they update an internal tracking document and review Google Webmaster Console for errors, notifications, and analysis.

Reason for Sale

The seller needs capital for starting a new business venture.

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Listed By


Sale Pending: No

First Seen: Tue, Jan 2nd 2018

Last Updated: Mon, Jan 22nd 2018


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