For sale is a health supplement business in the glucose management niche. The main product is a blood sugar supplement with vitamins, minerals, and a 7-ingredient blend, full of clinically-backed natural ingredients. It is best for Type 2 Diabetics suffering from high blood sugar. With over 29 million diabetics in America (and many millions undiagnosed), there is a pressing need for products that work well and help users avoid expensive drugs and injections.
The product is also well-liked by overweight and normal weight men and women with borderline/high sugar levels, looking to keep their blood sugar steady and lose weight faster. In particular, the owner has seen the most success with targeting the product to the 45+ year old men and women.
The business was launched in mid-August 2016, and due to incredible demand/response to the advertisements (the exact ads are included in the sale), made 6-figures in revenue within its first 6 months on the market. Additionally, nearly 40% of customers accepted a monthly recurring auto-ship, proving demand for both a “quick solution” and long-term/monthly maintenance. This is the perfect “plug and play” business for the right owner to take to 7 figures and beyond.
Highlights & Key Assets:
o High quality custom formulated product with ingredients proven in multiple clinical research studies.
o Massive proven market that is growing daily and has lots of room for expansion.
o Top affiliate network that is known for scaling diabetes offers, and now building sales on owner’s behalf with no upfront payments.
o Customer loyalty and recurring revenue, with roughly $2000-2500/month in recurring sales to this day
o Promotions of the main product to their email list typically earns $300+ per email.
o Included in the sale is the email list with 13,500+ subs (nearly 10,000 actives and over 3,500 customers). The email lists are generating $3-$5K per month with literally 15-30 minutes per day writing an email.
o Low time commitment – the owner runs another business and a marketing agency which routinely take up 40+ hours per week. This means he can only commit about 5-10 hours weekly at most on this business.
o Whether you want to spend a little time and make a nice side income like the owner, or go full-time and take the business to the next level, the blood sugar market is massive in the U.S. and only continues to grow. The right owner can easily take this business to 7 figures based on the foundation that has already been built here.
o The newspaper ad being handed over as part of the business generates a roughly 2X return on ad spend, and is self-funding due to the incredible demand for blood sugar products in the 45+ y.o. demographic that reads the papers.
o The sale also includes a text sales page online to sell the product, a video sales letter written with guidance from a 7 figure copywriter, a budding Amazon listing, and multiple beautiful bottle, lifestyle and advertising images to easily sell and showcase the product. So you’ll have everything you need to focus on growing the business, instead of getting bogged down in low-value tasks.
o All VSL (video sales letter) pages are both FTC compliant and Facebook compliant, for easy and stress-free advertising.
Too much to mention here (SEE PROSPECTUS)
Key growth areas including restarting and then scaling the newspaper ad and actively doing more with the current affiliate network.
Full support and training will be provided. This is negotiable depending on your needs. The owner is committed to making it a success for a new owner.
Reason For Selling:
The owner has another business and a growing marketing agency that they are more passionate about. They are selling this business to free up their time and capital to inject into those.
Sale Pending: No
First Seen: Tue, Dec 19th 2017
Last Updated: Wed, Feb 21st 2018