Back to Listings Listing #43898: Photography

Asking Price : $288,665

Annual Gross Revenue : $1,274,180

Annual Net Profit : $133,236

Profit Multiple : x2.17

Inventory Value: -

R-Index : 163

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From the Broker

This listing is for a dropshipping and affiliate business created in August 2016 in the photography niche. The site primarily earns its money by dropshipping photography-related products from AliExpress. There are 16 products on the storefront, all of which are sourced from a single supplier in China. The business makes additional income via affiliate commissions from the Admitad AliExpress affiliate program.

The business includes an email list with about 25,000 subscribers with very little marketing done with it. This list has a big opportunity to increase revenue by setting up sequences, cross-sells and even content marketing in the photography niche.

There is also a Facebook page included with over 49,000 followers and the business is currently only doing Facebook re-targeting for paid advertising. The new owner may want to explore other marketing options such as Google Adwords (Search & Youtube), Pinterest, or countless other paid advertisements methods. Re-targeting using something similar to AdRoll could dramatically help increase revenue as well.

The business has one support person hired from Upwork that is paid to log in to ZenDesk and answer support tickets. They're located in the United States and are easy to communicate with via Skype. Their primary role is to just assure customers that their products are being shipped within 72 business hours and provide tracking updates. They are would be willing to continue on at the same rate/job with the new owner.

Please note that Google Analytics was installed on 11/21/2016.

Site Highlights

Average Monthly Revenue: $106,182

Average Monthly Expenses: $95,079

Average Monthly Net Profit: $11,103

* We are using the last 12 months to determine the averages.

Assets Inlcuded in Sale

Included in the sale of this business are the domain, Facebook page (~44K followers), Facebook pixel & data, and an email list (~25K subscribers).

Work/Skills Required

Day-to-day:

  • Checking analytics to make sure the two products currently running are keeping a steady ROI.
  • Queueing orders to be placed on AliExpress via the Dropified Shopify app, which automates 99% of the ordering process and even solves captchas

Reason for Sale

The seller is looking to sell this business as they are moving on to a new niche and don't have time to operate 2 stores. They will also be investing into a SaaS business that is taking a lot of their time.

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Sale Pending: No

First Seen: Mon, Oct 16th 2017

Last Updated: Wed, Nov 22nd 2017


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