Back to Listings Listing #43822: Home & Kitchen

Asking Price : $305,210

Annual Gross Revenue : $439,001

Annual Net Profit : $114,454

Profit Multiple : x2.67

Inventory Value: -

R-Index : 138

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From the Broker

This listing is for an Amazon FBA business created in March 2014 in the home & kitchen niche. This business sells in both the US and EU marketplaces on Amazon and products are sold under a trademarked brand. There are currently 32 different active SKUs for the US marketplace, with 15 of those active in the EU marketplaces as well. For the EU, almost all sales are coming from DE, FR, and UK.

The Amazon Seller Central account is included in this sale and contains all SKUs, both active and inactive. The account is a part of the Amazon Brand Registry program in the US, and the seller is in the progress of joining this in the EU. A brand trademark is already registered in the USA and Hong Kong and filed in both China and Europe.

Since only 15 active SKUs are listed in the EU marketplaces, there is an opportunity for the new owner to list more of the active US products in the EU. Localizing these listings would be another great opportunity. Sales in IT and ES are basically negligible since the products are listed, but far from optimized.

Two domain names are included in the sale of this business, each with an associated website. One of the sites has a web shop that makes a very limited amount of sales. Sales on the web shop currently only available to US customers and are fulfilled by Amazon. The second site points visitors to Amazon and doesn't have a storefront.

Site Highlights

Average Monthly Revenue: $36,583

Average Monthly Expenses: $27,046

Average Monthly Net Profit: $9,538

* We are using the last 12 months to determine the averages.

Assets Inlcuded in Sale

Included in the sale of this business are two domains, brand site & webshop, social media accounts for Twitter, Facebook, Instagram, & Pinterest, supplier contacts, listing data, and copy/images.

Inventory is not normally included in the list price. Further details can be provided to active depositors.

Work/Skills Required

The seller spends time daily checking sales, reviews, and questions. They also work with a handful of key suppliers and make about 4 orders a year that go by sea to the US and by air to Europe. Amazon listings are updated as Amazon makes changes to the platform.

It isn't required, but the seller spends a few hours a week are spent checking forums and listening to podcasts to ensure that they have the latest information related to FBA and private label.

Reason for Sale

The seller is looking to sell this business to focus on their family with 2 children and business consulting.

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Listed By


Sale Pending: No

First Seen: Mon, Oct 9th 2017

Last Updated: Tue, Oct 10th 2017


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