Back to Listings Listing #40980: Apparel & Accessories

Asking Price : $128,789

Annual Gross Revenue : $102,216

Annual Net Profit : $48,300

Profit Multiple : x2.67

Inventory Value: -

R-Index : 138

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From the Broker

An ecommerce site created in April 2012 in the apparel and accessories niche. The product focuses on a very popular product that a lot of people use during the day.

The seller currently performs these tasks with the business:

• Check emails and reply to questions daily
• Packing and sending orders
• Maintain Facebook and Instagram pages (posting every 1-2 days)
• Maintain stock, order if needed (I just monitor regularly).
• Monitoring advertising campaigns
• Emailing customer list (2500 subscribers)- This only done 3-4 times per a year and could use improvement
• Design the yearly range of products to be launched.

There is an old site the seller had that now redirects towards the main branded website.

Currently, logistics is handled by the seller in Australia and by a friend in the USA markets. Though both could easily be outsourced to a logistics company that would take care of this for the new owner. There is a large opportunity for multi-channel sales, as well as through opening up wholesale accounts which the seller can explain in more detail to the buyer.

The seller spends 4 hours per week on average with this business and has largely left it on autopilot. The business can be hands-off, but also can be scaled through paid marketing funnels, increasing the SEO and optimizing the email list where more promotional emails are sent out.

Site Highlights

Assets Inlcuded in Sale

Included in the sale of this business are the domains (8 of them), trademarks, copyright images/videos, social media accounts, Vimeo account, email list, analytics, and Shopify manager sites.

Work/Skills Required

The seller spends about 4 hours per week on the business.  Regular tasks include:

Checking emails and replying to questions daily Packing and send orders (daily in on-season, every 2 days in off-season) Maintaining social media accounts Maintain stock Advertising Emailing the customer list Designing the yearly range

Reason for Sale

The seller has decided to focus on a new venture and would rather see someone take it over and take it to the next level.

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Listed By

Sale Pending: No

First Seen: Mon, Jun 5th 2017

Last Updated: Sat, Oct 21st 2017

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