Social media is a great way for friends to keep in contact in new and novel ways, but it’s also a great platform for businesses to interact with their customer base, strengthen their brand and reach new audiences. Many businesses want to take advantage of the social media landscape and its huge popularity, but do not know how. This company has provided a way for businesses to build their social media presence with an automated system making the process for clients effortless.
This SAAS business has a proprietary web application which allows clients to connect with their social media account for the purpose of automating marketing. As a subscription based model, it has recurring revenues with low overhead generating net profit margins of over 80%. It has been experiencing explosive growth since inception! The company originally forecasted profits to reach around $2M for 2017. Performance far exceeded the original estimate with profits for the year reaching over $2.6M!
This business can be operated by one owner handling marketing, business development, sales and operations along with one FT employee handling customer support. It can be run from a home based office, is easily relocatable and can be operated from any location with internet access.
The company’s tremendous growth, excellent margins, proprietary software, subscription based model in a huge social media industry which continues to grow in popularity and effectiveness as a marketing channel, make this business an excellent acquisition. Having demonstrated huge success in its niche market and yet with still lots of room for expansion ahead, the timing couldn’t be better to acquire this business and ride its wave of growth!